AMPLIFY EDUCATION Program

All education sessions at Amplify A|E|C are CEU-eligible and attendees may earn up to 10.75 CEUs for attending the conference education sessions.

Wednesday, july 24

REGISTRATION OPEN | 7:30 AM - 4:00 PM | 2ND FLOOR FOYER

PRECON Business Development Symposium | 8:30 AM - 1:45 PM

**Participants can register for this pre-conference session as a separately ticketed event or purchase on top of their full-conference experience.

Industry Roundtable | Emerging Trends in A/E/C Marketing and Business Development | Carla Johnson | 9:00 AM - 12:00 PM

**separately ticketed event

PRECON - Tech Tools InDesign & Photoshop | 10:00 AM - 12:00 PM | Kimberly Robertson, CPSM

**separately ticketed event

Exclusive Fellows Session | Influence is Power | Skot Waldron | 12:00 PM - 1:30 PM

**This session is exclusive to SMPS Fellows

AMPLIFY EVERYTHING - FIRST TIMERS EXPERIENCE | 12:00 PM - 1:30 PM

MAIN STAGE OPENING PROGRAM | 2:00 PM - 3:15 PM | REGENCY BALLROOM

Embedding a Culture of Innovation & Creativity Into Everyone's DNA | Duncan Wardle | Regency Ballroom

BREAKOUTS | 3:30 PM - 4:30 PM

Be the Closer: Turning Contacts into Contracts | April Smith, CPSM | Salt Lake A

Growing Your Firm with Effective Business Planning | Sarah Kinard, FSMPS, CPSM | Salt Lake B

Oh My AI: What's Now and Next | Kristin Kautz, FSMPS, CPSM | Salt Lake C

Strategies to Coach Interview Teams In-House | Amy Cuddy, CPSM | Salt Lake D

Unlock the Power of Employee Advocacy for Your Brand | Molly Lauck, Leann Dockins, CPSM | Salt Lake E

WELCOME RECEPTION & NETWORKING | 5:00 PM - 6:30 PM | EXHIBIT HALL

Sponsored by:

Thursday, July 25

REGISTRATION OPEN | 7:00 AM - 6:00 PM | 2ND FLOOR FOYER

BREAKFAST & NETWORKING | 7:00 AM - 8:00 AM

MAIN STAGE | 8:15 AM - 9:30 AM

Unicorn Alchemy: Turning Your Uniqueness into Gold | Damion Morris, CPSM, Janki DePalma, FSMPS, CPSM, LEED AP, Maisha Christian, Allison Tivnon | Regency Ballroom

BREAK | 9:30 AM - 9:45 AM

WORKSHOPS/M-LIVE PANELS | 10:00 AM - 11:30 AM

Mastering the Art of Two-Way Mentorship | Skot Waldron | Salt Lake A

Using Compassionate Leadership to Drive Revenue | Melissa Love | Salt Lake B

Building Stronger Together: Better Teams, Better Wins | Donna Corlew, FSMPS, CPSM, Frank Lippert, FSMPS, CPSM, Kristi Pempin, CPSM | Salt Lake C

3 Stories A/E/C Marketers Must Master | David Lecours | Salt Lake D

The Art of Building Authentic Relationships in Business Development | Troy Parkinson, Yolanda Baber, M.B.S | Salt Lake E

SMPS AWARDS LUNCHEON | 12:00 PM - 1:15 PM | REGENCY BALLROOM

BREAK | 1:15 PM - 1:30 PM

BREAKOUTS | 1:30 PM - 2:30 PM

Say What? Communications | Jennifer Van Vleet, CPSM, Jaime Clark | Salt Lake A

AEC Marketing 2.0: Blueprint for Building a Future-Ready Department | Tim Asimos, CPSM, Ashley Campbell | Salt Lake B

Emerging Technologies and Radical Humanity | Jacqueline Babb | Salt Lake C

The Heart of Marketing Leadership: Positive Connections with Colleagues | Gabe Lett, FSMPS, CPSM | Salt Lake D

Inclusive Voices Amplified: Elevating Internal Communications | Lisa Keohokalole Schauer, CPSM  | Salt Lake E

BREAK | 2:30 PM - 2:45 PM

BREAKOUTS | 2:45 PM - 3:45 PM

Lessons on Innovative Leadership that Advances Careers | Stacy Stout, FSMPS, CPSM | Salt Lake A

Don't Bury the Lede: Communicating in the Digital Age | Kristina von Tish, CPSM, LEED Green Associate | Salt Lake B

Prepare for the AI Revolution without Losing the Human Element | John G. Zuccerella, CPSM, CF APMP, Stephen R. Galati, D.M., CGW, CP APMP, CQA | Salt Lake C

Leading with a Human-Centered Approach | Chuck Raymond, CPSM, Lisa J. Frisbe | Salt Lake D

DEI in A/E/C - The Human Experience in Business | James Kent, Tiffany Cartwright, CPSM, Jeannine Alexander, CPSM, Briana Carter, CPSM | Salt Lake E

BREAK | 3:45 PM - 4:00 PM

CAMPFIRE SESSIONS | 4:00 PM - 5:00 PM

How Award Winning Culture Helps Fight the Talent War | Amber Larson, CPSM | Salt Lake A

Moving from Pack Mule to Unicorn | Janki DePalma, LEED AP, CPSM | Salt Lake B

Generations Unplugged: Authentic Conversations on Harnessing Age Diversity at Work | Amanda Haven | Salt Lake C

Artificial Intelligence (AI) | Rohan Jawali | Salt Lake D

Session TBD | Speaker TBD | Salt Lake E

DINNER ON YOUR OWN | 5:00 PM - 7:30 PM

FRIDAY, JULY 26

REGISTRATION OPEN | 7:30 AM - 3:00 PM

BREAKFAST & NETWORKING | 7:00 AM - 8:00 AM

MAIN STAGE | 8:00 AM - 9:30 AM

AI Impacts on A/E/C: Trends, Tactics, and Tomorrow | Rohan Jawali, Josh Fritz, Kristin Kautz, FSMPS, CPSM, Sarah Strauss | Regency Ballroom

BREAKOUTS | 9:30 AM - 10:30 AM

Filling the Trophy Case: Crafting Winning Award Submissions in AEC Marketing | Melanie Hawley | Salt Lake A

Business Development Focus: How to Have Comfortable Conversations with Anyone | Wally Hise, PE | Salt Lake B

Oh My AI: What's Now and Next | Kristin Kautz, CPSM | Salt Lake C

Sell, Do, Win: Engaging Staff to Win More Work | Kevin Hebblethwaite, FSMPS, CPSM, Fawn Radmanich, FSMPS, CPSM | Salt Lake D

Bridging the Gap Between Marketing, Operations, & Finance in Corporate Strategy | Jennifer Van Vleet, CPSM, Andrew Wilson | Salt Lake E

BREAK | 10:30 AM - 10:45 AM

BREAKOUTS | 10:45 AM - 11:45 AM

Deliver Killer Presentations Every Time | Dara Connolly | Salt Lake A

High Five! Find the Five Hidden Things You Can Do With Your Marketing Data | Stacey Ho, MBA, CPSM | Salt Lake B

Pursuit Planning and The Go/No-Go | Kathryn Ness, CPSM, Stefanie Pedler, CMIT  | Salt Lake C

Secrets of a Data Management Guru: How AEC Marketers Can Streamline Their Data to Win More Proposals | Brandy Wilkins Katter, Dhoreena Ventura  | Salt Lake D

The Communication Shape That Will Transform Your Pursuit Approach | Rachel Charlton | Salt Lake E

GRAB & GO LUNCH | 11:45 AM

MAIN STAGE | 12:15 PM - 1:45 PM

Motivating High Performance: Understanding and Embracing How Communication Aligns with Business Growth | Denise Thomas | Regency Ballroom

That's all folks! See you next year in Columbus, OH.