AMPLIFY EDUCATION Program

View the full event schedule below

Tuesday, August 8

3:00 PM - 6:00 PM | Exhibitor Move-In

Wednesday, August 9

9:00 AM - 4:00 PM | Registration
10:00 AM – NOON | InDesign & Photoshop Pre-Conference Workshop
1:00 PM – 2:00 PM | Mainstage Experience: Welcome to Amplify A|E|C & Opening Keynote
2:30 PM – 3:30 PM | BREAK
2:30 PM – 3:30 PM | First Timers Experience
3:30 PM – 4:30 PM | BREAKOUT | The 2-Second Rule: A 3-Step Workflow for Client Connection | Kristen Peters | Arrowstreet
3:30 PM – 4:30 PM | BREAKOUT | Rethinking Thought Leadership for Today’s Customer Journey | Ida Cheinman | Substance151, Benefit LLC
3:30 PM – 4:30 PM | BREAKOUT | Level Up Your Communications Strategy—Take a Holistic Approach | Ali Panditrao | Ware Malcomb
3:30 PM – 4:30 PM | BREAKOUT | Engaging Everyone: Creating Accessible, Powerful Social Media Content | Samantha VanSchoick | CIL
3:30 PM – 4:30 PM | BREAKOUT | Digital Lead Generation | TBD
5:00 PM – 6:00 PM | Welcome Reception
7:00 PM – 9:30 PM | 50th Celebration Dinner Gala

Thursday, August 10

6:00 AM – 6:45 AM | Sunrise Yoga
7:00 AM – 6:00 PM | Registration
7:00 AM – 8:00 AM | Morning Networking + Coffee Bar
8:15 AM – 9:30 AM | Mainstage Experience; Amplifying Leadership + Weld Coxe Recognition
9:30 AM – 10:00 AM | BREAK
10:00 AM – 11:30 AM | WORKSHOP | Practical Exercise to Apply Neuroscience and Decision-Making Research | Dena Wyatt | Marketing Evolutions, Inc
10:00 AM – 11:30 AM | WORKSHOP | The New Economy: A Five-Year Trend Forecast and Market Strategy | Julie Witecki | FMI Corporation
10:00 AM – 11:30 AM | WORKSHOP | Data Nerd CMOs: Using Real-Time Opportunity Data to Drive Growth | Elizabeth Moody | Cannon
10:00 AM – 11:30 AM | M-LIVE PANEL | Raising Your Voice: Communications as a Strategic Priority | Brien McDaniel | Mike Plotnick | Karen Robichaud | Nathan Reyna
10:00 AM – 11:30 AM | WORKSHOP | Influencers and Leaders Who Mind the Gap | Shannon Brush | Hargis Engineers
11:45 AM – NOON | Doors open for Daytime M Awards
NOON – 1:15 PM | Daytime M Awards Luncheon
1:15 PM – 1:30 PM | BREAK
1:30 PM – 2:30 PM | BREAKOUT| Transform Businesses Through Data-Driven Leadership | Courtney Kearney | CKearney Consulting, LLC
1:30 PM – 2:30 PM | BREAKOUT | Gray Matters: Embracing the Unknown to Unlock Creative Solutions | Dulani Porter | SPARK
1:30 PM – 2:30 PM | BREAKOUT | Turning Down Work is Good Marketing | Gabe Lett | Allgeier, Martin and Associates
1:30 PM – 2:30 PM | BREAKOUT | 5 Steps to RAISE Your Value and Your Fees | June Jewell | AEC Business Solutions, LLC
1:30 PM – 2:30 PM | BREAKOUT | Social Media Session | TBD
1:30 PM – 2:30 PM | BREAKOUT | Video Marketing Session| TBD
2:30 PM – 2:45 PM | BREAK
2:45 PM – 3:45 PM | BREAKOUT | Amplifying Your Influence: 12 Powers of a Marketing Leader | Damion Morris | PCL Construction
2:45 PM – 3:45 PM | BREAKOUT | Marketing Planning | TBD
2:45 PM – 3:45 PM | BREAKOUT | ESG | TBD
2:45 PM – 3:45 PM | BREAKOUT | Financials 101 | TBD
2:45 PM – 3:45 PM | BREAKOUT | People Management | TBD
2:45 PM – 3:45 PM | BREAKOUT | Neuroscience of Marketing | TBD
3:45 PM – 4:00 PM | BREAK
4:00 PM – 5:00 PM | Roundtable Discussion
5:00 PM – 7:30 PM | DINNER ON YOUR OWN
7:30 PM – 11:00 PM | Solid Gold 50th Party!

Friday, August 11

6:30 AM – 7:15 AM | Sunrise Yoga
7:30 AM – 3:00 PM | Registration / Amplify Information Desk
7:30 AM – 8:45 AM | Morning Networking + Coffee Bar
9:00 AM – 10:00 AM | Mainstage Experience | MAX Talk: Raise Your Resiliency | Jennifer Newman | Elevate Marketing Advisors
10:00 AM – 10:30 AM | Networking Break
10:30 AM – 11:45 AM | WORKSHOP | AI/Data Science | TBD
10:30 AM – 11:45 AM | WORKSHOP | HR/Hiring | TBD
11:45 AM – 12:15 PM | GRAB & GO LUNCH
12:15 PM – 1:45 PM | Mainstage Experience | Closing Keynote Program
That's all folks! See you at Amplify A|E|C 2024 in Salt Lake City!

Thursday, August 10

Friday, August 11